Challenge
Achieving a successful result in a spectrum auction is extremely important for a telecommunications carrier – spectrum is the core asset for a telco. With hundreds of separate lots being auctioned simultaneously with up to 8 rounds of bidding each day, having a succinct and crystal clear suite of reports was essential to make sure the auction team remained on top of all the activity and to help them as much as possible to secure the spectrum they desired at the most competitive price. Timeframes are very short and the data sets used for reporting are often only release within a month of the actual auction putting the modelling and reporting teams are under extreme pressure.
Solution
Bring in a reporting and visualisation expert. Analytical Models has assisted this client with every spectrum auction in which they have participated.
Outcome
All spectrum objectives were met and in fact many of them were exceeded. Due to knowing exactly what to do and when the client purchased their spectrum at a better price than all other auction participants. This client has consistently acquired spectrum at a more competitive price than all the other telcos in this market.