About Us

Turning Data into Better Business Decisions

At Analytical Models, we help businesses transform raw data into clear, actionable insights. Since 1997, we’ve partnered with organisations of all sizes, from startups to global enterprises, to build reporting systems, analytical models, dashboards and decision-support tools that drive better outcomes.

With nearly three decades of experience, we know that every business is different. That’s why we focus on understanding your goals before designing practical solutions that fit seamlessly into the way you work. Our experience allows us to deliver projects quickly, efficiently and with minimal disruption to your team.

Meet Andrew Long

Analytical Models is led by Andrew Long, who has spent more than 35 years helping organisations make smarter decisions through data.

Andrew is passionate about turning complex information into practical business intelligence that leaders can trust. Whether it’s improving reporting, streamlining operations or building sophisticated analytical models, his focus is always on delivering solutions that create real business value.

Throughout his career, Andrew has also worked with numerous startups and held several C-level executive positions, giving him a unique understanding of both the technical and commercial challenges businesses face.

Outside of work, Andrew enjoys spending time with his family, cooking, gardening and heading for a swim.

Turn your data into decisions that pay for themselves

Nearly 30 years helping businesses build clean, reliable models and reporting. Let’s talk about your project.